Staff

Rachel Kroeger

Rachel Kroeger joined The Business News as a staff writer in September 2024 and was promoted to digital editor in September 2025. A native of south-central Wisconsin, she grew up in a small town with her three siblings before heading to Northeast Wisconsin to attend St. Norbert College. After earning her bachelor’s degree in political science and government, she discovered a passion for storytelling through the Washington Media Institute in Washington, D.C., where she served as a media intern and wrote for metropolitan crime reporting website D.C. Witness. She then returned to Wisconsin to work as a newscast producer for WBAY-TV before transitioning to business journalism. When she’s not working, Rachel enjoys spending time with her husband, Ben, and exploring their family's property in the Northwoods – especially during her favorite season, fall.

Manufacturing Technology Economic Development Transportation Construction Retail Agriculture, Forestry Arts, Entertainment, Recreation Health, Human Services Service, Hospitality Professional Services Education Government Nonprofit Energy Finance, Insurance Sports Real Estate Legal

Further Reading