FifthColor marks 350th sporting event with flag display at Sheboygan Falls HQ

November 3, 2025

SHEBOYGAN FALLS – FifthColor is celebrating its milestone 350th professional sporting event – achieved at the 2025 Ryder Cup – with an outdoor exhibit of 350 flags at its headquarters in Sheboygan Falls.

During October, the public was invited to view the limited-time display.

Erica Gollhardt, VP of integrated marketing with FifthColor, said each flag represented a major event the agency has contributed to, including the Super Bowl, PGA Championship and College Football National Championship – reflecting more than three decades of immersive brand experiences.

Gollhardt said the celebration coincided with FifthColor’s 35,000-square-foot headquarters expansion, which will grow the facility to 85,000 square feet by early 2026, which she said will boost job creation and expand the agency’s creative and production capabilities.