Every stem tells a story at RoseHaus Floral in Suamico

Rich Palzewic

Staff

July 28, 2025

SUAMICO – Speaking from experience, Kaitlyn Schelter-Jagiello – owner of RoseHaus Floral in Suamico’s Vickery Village – said every stem tells a story.

Located at 1774 Riverside Drive, RoseHaus offers customers flower arrangements for weddings, anniversaries, birthdays, funerals and more.

“I couldn’t be happier to be here,” Schelter-Jagiello said. “My husband Justin, my mom, her fiancé and my sister-in-law have all been a huge help – it’s truly a family business.”

Schelter-Jagiello said the neighboring business owners in Vickery Village have been “phenomenal.”

“They’ve all been asking, ‘How can we help you make this work and work together?’” she said. “As an example, we’re looking forward to doing a lot of weddings in the wedding venue across the street next coming season.”

Schelter-Jagiello said Vickery Village is pretty much a one-stop shop – “especially for weddings.”

“They can get their food from Chives catered to the wedding, they can get their flowers from us at RoseHaus and the venue is right across the street,” she said. “There’s also an Airbnb connected to my building they can rent. Vickery Village is changing nicely.”

If the first month is any indication, Schelter-Jagiello said RoseHaus is getting increasingly noticed.

“People have been coming in through the door more and more every day,” she said. “The phones are so busy in the morning with people calling in orders. We can deliver to Sobieski, Little Suamico, Pulaski, Ashwaubenon, etc. The more we get out, the more people are calling us back because they’re hearing about us.”

Schelter-Jagiello said she also thinks the make-and-take flower bar is a big draw.

“People can come and build their own bouquet six days a week,” she said. “It’s a little bit different and hands-on – you can be the florist and the artist. People just need the space to do so.”

Schelter-Jagiello said with bridal and baby showers, she thinks people are starting to move away from doing party games and things of that nature.

“That’s where something like the make-and-take flower bar can come into play,” she said. “All of your guests can build a bouquet. This has been a really nice option for people to do something different and a little bit more long-lasting. Our bouquets last about two weeks or more, so it’s a nice way to brighten your home – not just for one day.”

If her goal with opening RoseHaus was to become rich, Schelter-Jagiello said “I would have picked a much different field,” she laughed. “I’ve always been called to serve others, and God has given me so many gifts, talents and blessings in my life – I want to give back.”

A long road to business ownership

Schelter-Jagiello said opening RoseHaus is a full-circle moment because she grew up in the Howard-Suamico area – attending Howard Elementary, followed by Bay Port High School, before moving around the country.

“After high school, I left and went to Door County to pursue my dream of breadmaking, then went to Vermont and then moved to New York City for a couple of years,” the 32-year-old Schelter-Jagiello said. “Then the COVID-19 pandemic hit.”

With the pandemic gripping the country, Schelter-Jagiello said she moved back home to be with her mom and dad.

“I helped them downsize their house from Green Bay to up north,” she said. “We lived up north for nine months before my dad’s job said he was needed in Beloit, so to Beloit we went.”

After moving to Beloit, Schelter-Jagiello said she took the opportunity to work in the floral industry – one she used to work in during her teen years.

“When I was in high school, I started working for Green Bay Floral – that’s when I got my start in floral design,” she said. “I loved it, but I thought to myself, ‘That was just my high school job, so I can’t pursue the same thing I did in high school.’”

However, after starting floral work again in Beloit, that’s when Schelter-Jagiello said she realized “this is what I wanted to do.”

In the meantime, while still in Beloit, Schelter-Jagiello said her father tragically passed away – prompting her and her mom to move back to the Green Bay area.

“That’s when I met my now-husband – he was home on leave from the military,” she said. “We had a quick engagement, got married and then moved to Germany so we could be together. When we were there, we were fortunate to travel all over Europe, and I went to as many flower shops as I could to be inspired throughout my travels.”

Finding the right location

Schelter-Jagiello said she and her husband have been back in the area for about 10 months, and shortly after returning, she started looking for locations to open her own floral shop.

“I was actually looking at a different building in Ashwaubenon and was on my way to signing the lease [in February], and something inside of me said, ‘Don’t do it,’” she said. “At the time, I wasn’t sure what it was, but I called that landlord and said, ‘I’m so sorry, I know I’m literally driving to you, but I can’t sign this lease.’”

After not leasing the space in Ashwaubenon, Schelter-Jagiello said she got discouraged because she couldn’t find another location.

“I didn’t find the [1774 Riverside Drive] space until mid-April,” she said. “It was a couple of months of looking daily, even driving through neighborhoods, seeing if something was available. Somebody sent me this listing and said, ‘I found this building, and I think this is where you’re supposed to be.’”

From there, Schelter-Jagiello said she met with Jon Henry, the owner of Vickery Village.

“I said to Jon Henry, ‘This is really an answer to my prayers,’ and he said, ‘No, this is an answer to our prayers – we’ve been looking for a florist to come into Vickery Village,’” she said.

After agreeing to allow RoseHaus Floral to set up shop in Vickery Village, Schelter-Jagiello said it was then she realized why she didn’t sign the Ashwaubenon lease.

“I needed to wait to be here in the great village and the community that helped raise me – this is the community I want to give back to,” she said. “When I first started looking for buildings, there was nothing available. God has an amazing way of putting the right people in the right places at the right time, and that’s truly what RoseHaus is.”

Schelter-Jagiello said the building didn’t need much work, as it was renovated less than six years ago.

“So, I walked into a very beautifully done space I didn’t have to renovate very much,” she said. “The most difficult thing we had to do was put in a sink.”

Schelter-Jagiello said her goal with RoseHaus was to make it a warm, welcoming space.

“We have our couches and our seating area in the back for when we do consultations for weddings, funerals and other events,” she said. “We’ve also had some ladies come and bring their knitting stuff in. They wanted to sit by the flowers and smell and just be around the beauty – that’s what we’re here for.”

Schelter-Jagiello said it was important for her to make the seating spot as welcoming as possible.

“When a grieving family comes in after losing someone, they shouldn’t have to sit in a metal folding chair,” she said. “I want them to grieve where they are comfortable. Losing my dad at such a young age changed my perspective on how people process [a family member loss]. If we can ease their pain, even in just the tiniest bit, and help bring a little beauty to that process for them, that’s what I’m here for.”

Another highlight of the space, Schelter-Jagiello said, is the custom table her mom’s fiancé, Dave, built.

“Dave brought the log out of the woods and planed and milled it down,” she said. “Everyone’s creative talents have come into play here.”

Schelter-Jagiello said RoseHaus supports other small businesses as well by carrying their pieces in the shop.

“We have a lady who does stained glass, a lady who does embroidery, watercolor art and makeup and a girl who has her own line of baby clothes,” she said. “There are so many talented people within our community, and sometimes people just need a creative space to showcase that.”

The name of the floral shop – RoseHaus –  Schelter-Jagiello said, has a special meaning to her.

“My middle name is Rose, and my maiden name is Schelter,” she said. “Being in Germany, another word for [shelter] is ‘haus,’ so RoseHaus it became.”

Paying it forward

Another significant part of RoseHaus’s business, Schelter-Jagiello said, is paying it forward to the local community.

As an example, she said RoseHaus has an artificial flower rental for low-income families who otherwise would not be able to afford flowers for a loved one’s funeral.

“They’re also able to customize the ribbon,” she said. “No family should go without, right? We also give really large discounts on funerals that involve organ donation, veteran suicide or infant loss – three very dear causes to me. With my husband being a veteran, and when my father passed, he was an organ donor and saved four people’s lives.”