Rapid Refuel helps drivers, fleets fill ‘er up fast, anywhere

Matthew Day

Staff

December 29, 2025

GREEN BAY – Northeast Wisconsinites looking to reclaim some time may be “pumped” about a new regional service. 

With Rapid Refuel, Founder/CEO Tanya Matuszewski said personal and commercial drivers no longer have to drive to/wait at gas stations. 

The Green Bay-based service – which launched earlier this month – she said, operates via mobile app.  

Through the app, Matuszewski said Rapid Refuel members can request to have their tanks topped off at their homes, in parking lots or nearly anywhere throughout the region. 

According to rapidrefuelgb.com, deliveries are available throughout the following ZIP codes: 

• 54115
• 54155
• 54173
• 54301
• 54302
• 54304
• 54307
• 54311
• 54313

Essentially, Matuszewski said the service operates as a membership-based mobile fuel delivery model.

“A customer pays for the membership,” she said. “The monthly membership is recurring, and they then have the ability to schedule unlimited fill-ups – at home, at work, anywhere you would [plan to] be for about two hours – [and we’ll] come fill you up.” 

Matuszewski said Rapid Refuel services personal drivers as well as businesses which have their own vehicles or fleets. 

Delivery frequency, she said, can range from once or twice a week to three or four times weekly, or even daily if needed, with vehicles filled at a set time in the morning or evening.

“Then, their employees will be ready to go do their job,” she said. “They won’t have to stop at the gas station, and the business doesn’t have to give an employee a credit card or [incur] the amount of time the employee may spend at the gas station.” 

From businesses and employees looking to save time/money, to parents who commute to work by day and transport kids to activities all night, Matuszewski said Rapid Refuel offers a level of convenience to its members’ lives. 

“Essentially, we are like DoorDash or Instacart, but for gas,” she said. 

Options by the gallon 

Per its website – rapidrefuelgb.com – a handful of Rapid Refuel memberships are available, including:

• Family – includes unlimited fill-ups for up to two vehicles at one approved location 
• Fleet Fuel – a custom plan for businesses 
• Employee Perk – covers one weekly scheduled fill-up for a business’s employee  
• Boat – includes one fill-up at one approved location per week, with an additional delivery fee for docks 
• Pay As You Go – covers one fill-up for one vehicle at an approved location, primarily for emergencies 

Matuszewski said with an Employee Perk membership, employers pay the monthly membership, and employees handle the fuel costs.

“It takes one errand off the employee’s plate, and it’s a nice little perk for a business as well,” she said.

Thus far, Matuszewski said Family is the most common Rapid Refuel membership, servicing “busy families who just need something taken off their plate.” 

“Say the wife’s vehicle is completely empty and needs gas, so she schedules a fill-up, and then the husband’s [tank] is a half [empty] – we can fill both of those vehicles at the same time,” she said. “There are situations, too, when somebody needs to fill up, and somebody’s got barely anything gone, so then we just fill up one.” 

For all fill-ups, Matuszewski said members use the free Rapid Refuel app to specify which type of gas they need: regular, mid-grade, premium or diesel.  

She said members also use the app to request the period of time during which they’d like their fill-up.  

“Generally, we deliver from 5 a.m. to 8 p.m.,” she said. “[Though], in the middle of the day, there are times when it’s not available. In the app itself, there is a section that has service hours, and we update that about once a week, for about seven to 10 days out, so people can see when it’s available.” 

Matuszewski said the app is also used to indicate where members would like their fuel delivered, adding that vehicles can legally be fueled anywhere, including driveways, job sites, public and private parking lots or even inside garages. 

“With it being winter,” she said, “if people have an early morning fill-up and they don’t want to leave their car out overnight, if they want to give us their garage door code or leave the garage door unlocked, we can open the garage door and fill their vehicle for them in the heated garage, so we don’t have to do it outside.” 

Matuszewski said membership costs (which cover the service/transportation) and the additional cost of gas – which is “very similar” to the local gas stations’ prices – are paid through the app. 

Opting to operate Rapid Refuel via app, she said, puts the service “at somebody’s fingertips, so they’re not relying on someone to answer the phone on the other end.” 

“The whole premise behind [Rapid Refuel] is convenience and making life easier,” she said. “If [members] have it right in their hand – boom, boom, boom – it takes less than 30 seconds [to request service] once your app is all set up to schedule [deliveries].” 

Service with (s)miles 

Taking things even further, Matuszewski said Rapid Refuel does a bit more than just fill gas tanks. 

“When customers get a fill-up, they also always get their windows and windshield washed,” she said. “And if someone knows their tires are low when they place their order, they can just send us a message and say, ‘Hey, can you check my tires?’ We will put air in the tires as well.” 

An add-on that’ll be available in warmer temperatures, Matuszewski said, is exterior car and boat washes, offering members yet another convenience.

Fuel and add-ons, she said, are delivered by a Rapid Refuel employee directly to desired locations by the company’s custom-built, state-regulated service truck. 

“We have one truck with a 400-gallon tank split up into 100-gallon compartments [for each type of fuel],” she said. “There’s a meter on there, which is regulated by the State of Wisconsin, that we have to get tested so it’s calibrated properly – so we know what it’s saying is being dispersed is actually what’s coming out of the hose.” 

Matuszewski said the truck’s tanks are filled by local fuel suppliers, and the vehicle itself is stored at her home since the operation currently doesn’t require a separate facility.

By not having the overhead costs of a physical location, Matuszewski said she’s able to pass on greater savings to members – including businesses, which can see how much the service saves them. 

“I have a fuel fleet savings calculator, so when we go into businesses and explain to them what we are doing, we can input variables – such as the average wage of the person they’re sending to currently do the gas, the amount of time it takes them to go to the gas station and back, etc.,” she said. “We can plug in the variables – say, they want delivery twice a week, and how many vehicles they have – and the calculator shows them how much money they’re going to save.”  

Revving up 

For commercial and personal members alike, Matuszewski said the primary goal of Rapid Refuel is to save time. 

She said it was her husband who had the initial idea for the business. 

“He had seen it on a vacation somewhere – that’s essentially where it came from,” she said. “We thought about it more, and thought, ‘We can get our groceries delivered, we can get meals delivered… Why can’t we get our gas delivered?’” 

Having launched several other entrepreneurial ventures in the past, Matuszewski said she was able to draw on much of her prior business experience to get Rapid Refuel up and running. 

However, she said the new concept and industry were not without a learning curve. 

“I’ve learned a lot about gas, let me tell you that,” she laughed. 

When everything came together to launch Rapid Refuel, Matuszewski said the Greater Green Bay Chamber suggested hosting the ribbon cutting at the Startup Hub.

“I joined the chamber, and they said, ‘You can just do the ribbon cutting at our Startup Hub if you would like,’” she said. “I said, ‘That’s great, because I don’t want to do it in my driveway.’” 

Though the business just opened this month, Matuszewski said she’s hopeful the concept will catch on and lead to an expanded range of service. 

She said she’s already enjoying the way Rapid Refuel provides a service she wishes she’d had in the past, particularly when her kids were younger and she was in full-time chauffeur mode. 

“[It’s rewarding] helping people understand the ways they can make their lives a little bit less stressful and easier,” she said. 

Matuszewski said she knows the concept sounds simple, and is well aware people are capable of filling their own gas tanks, but she believes the COVID-19 pandemic has made many value their time more than ever – a perspective she aims to support with Rapid Refuel.

“There are things you can have somebody else do for you so you can spend time better,” she said. “Even if it’s sleeping in an extra 15 minutes, not having to leave work early and hurry up and go stop at the gas station. You can spend time with your family instead of having to do those types of things.”