The New Business Review

Publisher’s Letter

Building a modern spirits brand from old-world techniques

The greatest innovation isn’t technology – it’s people

How Werner helps Wisconsin businesses turn digital transformation into daily progress

How AI fits into a culture of continuous improvement

What guiding principle shapes the way your organization approaches innovation?

Round table column

1000 Island Airboats – turning tragedy into purposeful innovation

Small steps create potential for big change

Building trust, skill and community through continuous improvement

Innovation built in the field, not the hype

Publisher’s Letter

Navigating the next phase of business growth

The myth of the easy launch

Candles, cocktails and grit

Building on entrepreneurial roots

Launch doesn’t mean lift-off

Why founders need two teams

What’s the best piece of advice you were given or now give to others when launching something new?

Round table column

From idea to investment

Start-up funding strategies

Appleton International Airport

Taking off for regional business

From scrap to scale

How a 77-year-old metal recycler built launchpads for growth in a changing world

Turning passion into progress – one pellet at a time

Navigating regulatory compliance during mergers & acquisitions

A strategic imperative for business leaders

Rising to the challenge

Launching a bakery business in a world of endless opportunity

Publisher’s Note

Don’t trade trust for technology in an AI-driven world

Ownership defines the economy

AI at work: Don’t let the algorithm land you in court

How AI is transforming the banking industry

In your organization, what would you trust AI to take care of, and what’s better left to human hands?

Round table column

What gets built when the stakes are real

Collective learning is how Wisconsin will keep pace

AI is redefining the construction industry

Technology and AI on the road

Leadership in a Digital-First World

Publisher’s Note

Technology is a powerful tool, but leadership must come first

Smart leadership for attracting and retaining talent in a digital world starts with EQ

Elevating safety and knowledge across generations

Teaching hands-on skills in today’s digital-first world

Why every business is now a media company: Content marketing in the creator economy

How do you ensure company culture remains strong and inclusive across different generations with varying digital preferences?

Round table column

Using technology to build real human connection and drive statewide innovation

From analog leadership to AI fluency: How today’s leaders can guide tomorrow’s workforce

Balancing generational perspectives & technological change

Bridging the digital divide: A human-centered approach to tech adoption

Rethinking workplace safety through a digital platform

Publisher’s Note

Leadership in transition: Defining traditions now and into the future

Approaching transition by embracing, evolving traditions

Healthcare costs don’t have to kill Wisconsin companies

How do you know when a tradition is ready to evolve?

Round table column

Tradition meets transition: The Vyper Industrial story

Weinbrenner Shoe Company + Ellis Construction – launching into the future together

Navigating the new way of business

Publisher’s Note

Reimagining company culture in a remote/hybrid world

Leveraging AI to effectively drive business success

What are effective ways to turn unexpected challenges into growth opportunities?

Managing the pace of change impacting business starts with you

Productive two-way communication takes teams from fear to flourishing

Harnessing change in the legal world

Thriving during times of crisis, stability

Harnessing Change in Business: Strategies for adaptation and growth

An opportunity to be open-minded, authentic

What can organizations do to keep pace with the speed of technology evolution?

Transitioning from ‘learning to read’ to ‘reading to learn’

Third graders testing not proficient in reading is this generation’s ‘egg in the frying pan’

A constant pursuit of process optimization

Small, incremental changes over time leads to significant improvement

Preparing Wisconsin youth to unleash their superpowers

From the Publisher

Roundtable discussion on balancing growth with sustainability

Scalability in hydroponic farming

A strategic journey from growth to sustainable success 

Scaling for sale: Growth strategies that double as exit plans

From lumberjacks to Gen-Zers: Leinenkugel’s manages ebb and flow of craft beer industry

JobPod: A collaborative initiative made from Stone Soup

The value of collaborating and investing in agricultural technology

A practical framework for addressing the socio-ecological crisis

Business practice and the evolution of sustainable manufacturing

Integrating sustainability in every layer of business operations

Protecting our most valuable resource: Water

Roundtable discussion on sustainability initiatives

What are some sustainability initiatives or processes that businesses/organizations can easily implement that make a big impact?

Sustainability: A holistic perspective

Sustainable business strategies to save resources and engage stakeholders

Sustaining our waters: The Fox-Wolf Watershed Alliance

Navigating the noise:

How to effectively convey your sustainability message

From the Publisher

A vision of community rooted in our shared humanity

Intentional steps toward building a vision that keeps people in the center

Betting on the Midwest – talent can come from anywhere

Creating a purpose in the workspace

A sense of belonging plays pivotal role in fostering engagement in the workplace

Embracing localitas: Seeing “The Third Place” as a common community purpose

Solving the water-related challenges of today and tomorrow

Regional, national and international collaboration could be key

Wired with Heart

Rountable discussion on the importance of place

Achieving a greater impact through collaboration

Draft talk: How are communities preparing for the draft?

For peace of mind

A robust cybersecurity strategy can help minimize potential damage

Harnessing change to propel progress

Navigating the evolving legal landscape:

Reshaping business practices in the new year to meet laws and regulations

Shaping industries:

The dynamic evolution of computation and its multi-generational impact on business and markets

The (r)evolution of hospitality work

Revolutionizing how the industry identifies, staffs and invests in its people

The role the creative sector plays in placemaking

Spurs economic development, promotes social change and improves physical environment

AI and the artist

Finding a happy medium without compromising authenticity

Create your perfect competitor – before someone else does

Recognizing what’s coming next and building for it

Employment law – adapting to workplace technology

Pairing advancement with an often slower-developing legal construct

From the iron age to the space age

Wisconsin Aluminum Foundry has found success over the last century-plus through continual rejuvenation

How technology can influence any industry – including America’s pastime

Baseball has used technology (and the minor leagues) to make the game, and the fan experience, better.

The evolution of fintech cents and sensibility

Not replacing human intelligence but refining, elevating and empowering it

At the intersection of technology and creativity:

Where technology uplifts and amplifies the creative spirit

Harnessing human-AI synergy

Planning for an unknown future

Using strategic foresight to look at and plan for what’s coming

A pandemic-era reset: A case study in company compassion culture through a mental health provider’s lens

Better health plans for better mental health

Heart and soul inspired leadership: Needed and simpler than we think

Talent acquisition meets technology

The future of talent

How small- to medium-sized businesses will win the battle for talent and dominate their respective industries

Understanding the meaning, impact of anger in the workplace

Winning with culture

The foundation of a high-performing team, business

Burning platforms threaten local economy as baby boomer business owners exit

Don’t start with technology, start with people

Focus on building a business, not a product - start with the customer experience and work backward to technology

New beginnings – approach it as a team

The intersect of new beginnings and revisited roots

A combination of the two formed collaboration around clean fuels, emission tracking and blockchain technology.

You have entered the chat

AI technologies, like ChatGPT, can take mundane tasks, such as email, off our plates - leaving us with more time to focus on authenticity.

In the startup world, timing is everything

Leveraging technology to build a full picture

An interview with ChatGPT

The case for a rural renaissance

The health of your business depends on your own